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Featured Vendor:
Twila Caldwell - Spa Development International
Twila Caldwell is the Founder and Owner of Spa Development International. She has a Bachelor’s degree in Communication, a Master’s degree in Training & Development, a Post Baccalaureate degree in Education, and ten years of executive spa experience. This extensive background in addition to an absolutely beautiful personality makes her one of LVSA’s most outstanding members!
- Tell us what’s new at SDI?
SDI is now a minority/woman owned business! SDI has been selected to be part of the SSC, the Sustainable Spa Council where SDI educates the hospitality industry on sustainable spa and salon equipment options as well as sustainable operational practices. SDI is a sustainable practicing company, from the marketing pieces created (re-cycled paper and vegetable ink used for printing) to the equipment selection we offer. In 2008 SDI will opening a sustainable equipment showroom in Scottsdale, AZ.
- Life is crazy in the spa world, how does Twila stay grounded?
Balance is something that I strive for daily. My daily workouts bring a lot of relief to my crazy days. Beyond that it’s good coffee, Frank Sinatra, my two kitties, ESPN, and time with family and friends…not to mention a great pizza.
- How does being a tri-athlete help?
Training for an Ironman takes a lot of time, dedication, and focus…these are traits that I use in my daily work life while working with clients. Doing an Ironman requires patience, follow-through, and heart…my projects and clients receive the same qualities. Every triathlon is a new and different race. Every client and project has their own individual needs. Work is like a triathlon for me… I train to be the best and have a great time.
- How Las Vegas been treating Twila?
Las Vegas has always been a second home for me. I love the energy the spa community has, it’s a cohesive family that is always inviting and accepting of new ideas and new family members. I love my Vegas family!
- Give us a good book (you’re read) and a good movie (you’ve seen):
A good book: The Four Agreements
A good movie: The 11th HourTwila can be reached at: twila@spadev.com
